IN a meaningful celebration of International Women’s Day (IWD) 2025, Red Stripe turned its Vibes Bar into a hub to host an immersive ‘Paint and Inspire’ session under its Women Empowerment through Collaboration, Allyship, and Networking (WE CAN) initiative. Designed to promote empowerment through creativity, the event brought together over 30 female employees for an afternoon of painting, self-reflection, shared experiences, and camaraderie. The experience, executed in collaboration with CEO of The Art of Motivation Inc and acclaimed Jamaican artist Shawn Ashman, illustrated the power of sisterhood in accelerating progress for women.
Red Stripe redefined the occasion by fusing artistic expression with impactful dialogue. Head of Corporate Affairs Dianne Ashton-Smith challenged participants to actively foster support among women with the same tenacity men apply to brotherhood. More